Company





History

The brand name self was established in the year 2001 with the purpose of offering protein supplements of high quality to a reasonable price. The goal was to establish self as a given choice of protein supplement.

In the year 2004 SELF expands its assortment of supplements to amino acids, weight gain powders and herbal extracts.

By the year 2008 SELF has a full range of dietary supplements, and with the help of our educated nutritionists and biochemists we continued to lead the way to future supplement bestsellers. As the research progresses SELF will supply this growing market with the latest and most innovative supplements.

Still in the year 2010 SELF consists of a young ambitious team that continuously evaluates that market and keeps up to date on the latest market trends.

SELF is by 2010 widely known for its complete assortment of dietary supplements and rapid release of new products.

SELF Retailers are pleased with our price strategy that allows good margins for them as well as a competitive price to the final customer. SELF is owned by 13: Protein Import AB that develops, advertises and distribute dietary supplements under the brand name SELF. 13:Protein Import was founded in 1997 and is one of the fastest growing companies in this sector.

Business plan

Our strive to produce top quality supplements and a continuous effort to establish contacts with suppliers around the world has led to our great ability to offer many different raw materials and finished products. SELF omninutrition is proud to be a leading company in the trade with controlled and safe dietary supplements and raw materials.

Price
Our goal is to always be able to match the market price of any raw material or dietary supplement, our customers can always be satisfied that they have bought a high quality product to a very good market price. By continuously searching for the best prices from different suppliers and buying in very large quantities we are able to provide our customers with a low price as well. This allows our retailers to have a competitive market price and to have a good sales margin.

Quality
100% pure and tested raw materials is essential to our work. We always make sure that the products we sell meet the highest demands for purity and safety. By working with highly regarded world leading manufacturers we feel safe that what we put on the label is 100% in accordance with the content. We have great experience in finding raw materials of top quality and in discarding raw materials that does not meet our standard. Our finished supplement products under the brand name SELF are developed by experts in biochemistry, sports nutrition and medicine. All our products are manufactured in facilities implementing good manufacture praxis (GMP) and are in concordance with Swedish regulations. All SELF products are also guarantied to be doping free.

Service
For us service means that the customer must be satisfied with every aspect of the deal. Price, quality and fast delivery is often very important factors to our customers. We also have a customer service that deals with inquires and questions about our products.

Company Information

SELF omninutrition is a fast growing company with a wide variety of innovative performance enhancing supplements. Our young and ambitious team continues to please our customers by supplying great products to a reasonable price.

To keep our customers pleased we:
Scan the market for the best raw materials to the lowest price.
Keep the most popular raw materials in stock for fast delivery to the customers
Search for the latest findings in the research of dietary supplements and the latest market trends to always stay one step ahead in the fast changing dynamic market. This often allows us to be the first to release new future bestsellers.